Global distribution system has been an essential part of the hotel industry since the 1970s. It is a powerful platform that allows travel agents and travelers to compare rates and look for various hotel options. GDS has many advantages as it contains the complete list of itinerary in one place to provide ease of access to the traveler. We list down some of the attractive features of a GDS system and their advantages:
Packages: Hotels can offer combined packages that comprise of the hotel tariff, air travel charges and other services. This provides a convenience factor to the guests as they see a better rate which works as a highest selling point.
Marketing: Investing in a GDS is a good option for hoteliers who wish to market their brand without much cost. The system showcases your hotel to various clients across the globe, thereby helping your brand increase its visibility and revenues.
Audience: GDS has the capabilities of reaching out to a wider audience therefore broadening your reach to all kind of travelers including leisure and corporate.
Real-time information: GDS displays the real-time rates and status, therefore bringing in transparency for both travelers and hoteliers. When the rates change, hotel managers can alter price points or introduce special offers for the agents to take notice and suggest new opportunities to their clients.
Reduced manpower: A GDS acts like a trustworthy middleman that relays real-time information, thereby reducing the dependency on the staff and management.
Hotel GDS software is a technology that is built to make life simpler. It saves time, effort and provides your property a greater exposure. It is a management program where room sales, inventory and rate settings are sent through OTAs, GDS, mobile and social media outlets. Therefore, instead of having a separate medium to send out to each of these entities, a centralized approach will simplify the process and broaden the reach.